Natrul Health Group LLC (d/b/a “Nat-Rul Health,” “we,” “our,” or “us”)
Last updated: 2 June 2025

1 | Scope

This Privacy Policy describes how we collect, use, disclose, and safeguard information when you (a business customer) visit nat-rul.com or any portal that links to this notice (collectively, the “Site”).

2 | Information We Collect

Category Typical Examples How Collected Primary Purpose
Business contact data company name, contact person, title, email, phone, billing/shipping address account-registration forms, purchase orders, email/phone account setup, order fulfillment, support
Account credentials username, hashed password you secure login
Transactional data order history, invoice details, payment method token/last-4 digits, shipment tracking you / payment gateway (Square, Stripe, or PayPal) perform contract, accounting, fraud prevention
Technical data IP address, device ID, browser type, pages visited, time on page cookies, server logs, Google Analytics Site security, diagnostics, UX optimization
Marketing preferences newsletter opt-in status, product categories of interest you send B2B email/SMS promotions (opt-out anytime)

3 | Legal Bases

We process data only when a legal basis exists—primarily contract performance, legitimate interests (e.g., cybersecurity, analytics), consent (marketing), or legal obligation (tax, FDA/FTC recordkeeping).

4 | How We Use Information

  • Fulfill and manage orders, deliveries, returns, and payments

  • Provide customer and technical support

  • Improve Site features, products, and services

  • Send B2B newsletters, product updates, promotions, and SMS alerts (opt-out anytime)

  • Detect, investigate, and prevent fraud, abuse, or security incidents

  • Comply with applicable U.S. laws and regulatory requests

5 | Sharing & Disclosure

We do not sell personal data. We disclose it only:

  1. Service providers – e.g., HawkHost (hosting), Google Analytics, payment processors (Square, Stripe, PayPal), carriers (UPS, FedEx) – all under confidentiality agreements;

  2. Affiliated companies within Natrul Health Group LLC;

  3. Legal reasons – to comply with subpoenas or protect rights/safety;

  4. Business transfers – if we merge or sell assets (with notice).

6 | Cookies & Tracking

We use first- and third-party cookies (session, preference, analytics, and marketing pixels) plus similar technologies (e.g., local storage). You can disable cookies in your browser; some Site features may then be limited.

7 | International Transfers

Servers are located in the United States. If you access the Site from another country, you consent to transferring your information to the U.S., which may have different data-protection laws.

8 | Your Choices & U.S. Privacy Rights

  • Access/Update/Delete – request a copy, correction, or deletion of your business-contact data.

  • Opt-out of Marketing – unsubscribe link in emails or reply STOP to SMS.

  • California (CCPA) – you may request (a) categories of personal information collected, (b) deletion, or (c) information about disclosures. We do not sell personal information.
    Submit requests via [email protected] or +1 (845) 268-8888. We verify identity before responding.

9 | Security & Retention

Industry-standard safeguards (TLS encryption, firewalls, access controls) protect your data. We retain information as long as needed for the purposes above or as required by law (typically seven years for invoices).

10 | Children

The Site is intended for business-to-business use only. We do not knowingly collect data from anyone under 18. If we discover such data, we will delete it.

11 | Third-Party Links

Links to external websites (e.g., carrier tracking) are provided for convenience. We are not responsible for their content or privacy practices.

12 | Changes

Material changes to this Policy will be posted here with a revised “Last updated” date. Continued use after changes constitutes acceptance.

13 | Contact

Natrul Health Group LLC
193 Route 303, Valley Cottage, NY 10989, USA
Email: [email protected] | Phone: +1 (845) 268-8888