Meet Nat-rul Health

Some businesses start with a product. Ours began with a problem.

Back in 1969, two independent pharmacists in New York grew tired of not being able to find vitamins they trusted for their own patients. So, like most good stories, they decided to fix it themselves. They rolled up their white coat sleeves and created Nat-rul Health Products – a small, physician-formulated vitamin line designed for real people, with real needs.

That small operation? It didn’t stay small for long.

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Neal Vohora

President

At Nat-rul Health, we don’t just supply supplements — we support the independent pharmacy.

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Peter Ricci

Vice-President

Built by Pharmacists, Trusted by Pharmacies

Built by pharmacists, run by experts. We’re a small team with deep roots in pharmacy and wellness.

Today, Nat-rul Health Group is a national distributor of quality supplements – still family-owned, still pharmacist-led, and still committed to independent pharmacies across the U.S. We’ve spent over 50 years earning the trust of pharmacy owners who believe, like we do, that quality and personal service never go out of style.

While Nat-rul focuses on distribution, our sister company Medford Group runs pharmacies and health shops across the Northeast. That means we know the front end and the back end of the business — what customers buy, what margins matter, what sells, and what sits.

We’ve got pharmacy managers who’ve been with us for over 40 years, and beloved storefronts like Hunold Pharmacy & Gift Shop that are deeply rooted in their communities. This dual lens — as both retailer and wholesaler — gives us a unique edge: we don’t just sell to pharmacies, we are pharmacies.

Our mission is simple

Help Independent Pharmacies Succeed.

We do that through:

  • High-quality, physician-formulated supplements
  • Affordable pricing with solid margins
  • Fast, frictionless ordering
  • Personal support from people who know your business

Our values are:

Quality – Products we proudly use ourselves
Trust – Recommended by pharmacists for over 50 years
Service – No bots. Real support. Real people.
Innovation – Always evolving to help your store thrive

Small Team. Big Reach.

We’ve got pharmacy managers who’ve been with us for over 40 years, and beloved storefronts like Hunold Pharmacy & Gift Shop that are deeply rooted in their communities. This dual lens — as both retailer and wholesaler — gives us a unique edge: we don’t just sell to pharmacies, we are pharmacies.

From our New York distribution center, we serve pharmacies in all 50 states. Whether you run one storefront or a regional chain, we’re ready to support you with hundreds of SKUs and flexible ordering options. We ship via UPS, USPS, and trusted carriers — ensuring on-time delivery, even to remote areas.

Even with scale, we haven’t lost our personal touch. Many of our clients have been with us for decades. That’s not just business — it’s partnership.

We Work With the Best Partners

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarks.

Do you want to become our partner?

We are always looking for interesting people with interesting ideas! We value a flat hierarchy, clear communication, full ownership and responsibility.

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Trusted Supplements for Better Living

For over 50 years, Nat-rul Health has supported independent pharmacies with pharmacist-recommended, physician-formulated supplements. From daily essentials to specialized formulas, our products help support healthy, natural lifestyles across generations.

Explore our product lines and discover the difference that experience, quality, and care make.